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There are mobiles phones of various companies available in the market today. A new brand seems to enter into the market every now and then. People have started converting their mobile phones into multipurpose devices by adding new accessories to them. These accessories perform three main tasks – providing safety, increasing the utility value of your mobile phone and enhancing its looks.

When it comes to providing safety, it can be either the safety of the mobile phone user or the safety of the mobile phone itself. To be frank, there are accessories to address both types of safety concerns. We shall now look at the safety of the mobile phone and how it can be taken care of.

There are different brands of mobile phones available in the market. While some are designed and equipped to deal with wear and tear of regular use, some are not. These mobiles have a chance of getting damaged or may completely stop functioning if they are not kept safely. This is true because mobile phones of some companies are really fragile. Other factors that your cell phone needs protection from are water, extreme temperatures, scratches, and unnecessary falls.

Taking care of the safety of your cell phone is very important because by careful maintenance your cell phones will look new for a longer time and their functioning will also remain accurate. Some cell phone safety accessories have been discussed below.

a) Protective case: This protects your phone from dust, damage and scratches from sharp objects. These casing provide an additional layer of cushion for your mobile phones in case they were to fall down. The good thing about protective casing is that the utilization of the protection phone is maintained completely. These casings are available in different colors and shapes.

b) Cell phone purse: This purse is used to carry only your cell phone separately and hence it is kept away from all other things which can cause potential damage to it.

c) Cell phone holsters – This is an additional option for men who want to keep their cell phone at a place which is easily reachable at all times, but still want to keep it away from all sources of potential damage. It can be easily clipped to their belt.

d) Neck straps can be used by men and women alike, but they do not provide any special benefits in terms of cell phone safety, except for easy access.

Beginning a business which operates over the Internet or on-line will require you think carefully about everything which is involved. Not only do you have to spend money for startup costs, you also need to carefully think about what you want to accomplish, what you are going to do, and what alternatives you need to consider in case some of the things you have planned don’t work out. This is where others who have tried to set up internet businesses have utterly failed; you need to think differently. Consider the following suggestions.

You need to be clear exactly what your online company is going to sell and how you intend to sell it. First, is your business offering services or products? Once you have answered this question, your business now has a sense of direction, which you can refine with further plans on how to develop your company and make it profitable in the long run.

Determine who your targeted clients will be. This is one crucial stage in your online business because you need to clearly identify your targeted clients first before you can begin to develop your marketing plan and the strategies you are going to use in the implementation of your marketing plan. Miss this step at your own peril.

Preparing your marketing plans is critical in selling your goods or services. Without any marketing, your items will remain unknown and useless. To create your online business, you need to market your goods or services to the customers who will want or need them and make it known to them. By doing this you will create an effective marketing strategy. You’ll know who your customers are and where they will likely be, and be able to market your goods and services to them, by making it appealing to them. These are the basis of creating your online business.

The AA provide a great UK route finding service on their website, http://www.theaa.com, It is a very simple and easy to use function, simply by typing in your location and desired destination – either by place name or post code, the route finder will provide a detailed road map as well as full and clear driving instructions as to how to reach the destination in the quickest time possible. It is therefore a very easy and simple to use method of navigation, suitable for everyone. There is an option to go ‘via’ a certain place, which can be incorporated into the route. On top of this, the route can be planned avoiding any motorways, or toll roads/congestion charged areas. These options can be ticked before entering your search.

Other elements can also be factored into the route finder, including petrol stations, speed cameras and traffic black spots. Icons are also shown for such buildings as hospitals, hotels, and sports grounds.

The map can then be emailed onwards, printed out or simply copied down from the computer screen. The service is completely free of charge, and is available to every user who visits the AA site. The search is generated almost instantaneously, which is highly convenient for any last minute journeys or route alterations which need to be made.

Due to the fact that this type of navigation requires map reading, it can be quite a dangerous method to use when driving alone, especially at night. It would be advised to make regular stops at safe destinations in order to familiarise yourself with the route that needs to be taken, or have a passenger who can read it for the driver, and therefore there will be no accidents as a result of careless driving.

Used properly and sensibly, the AA route finder is a great free way to direct you safely from A to B.

Jell-O Without Whip Cream

Do you like Jell-O? It’s Okay I guess; I mean it’s not a hot fudge sundae is it? But if you add a little whip cream, then my friend you’ve got something worth calling dessert. My question to you is, does your website have that something extra, that dollop of whip cream on top that says, “oh mama let me at it,” or does it just lie there squirming in your dish with the sound of Peggy Lee’s voice ringing in your ears, “is that all there is?”

If your website disappointments, you need something that provides the ‘eureka factor’ and that can be provided with a creative, informative Web-video.

The Chicago Bulls Without Michael Jordan

How the mighty have fallen, at least in terms of brand personality. I mean it’s not like the Chicago Bulls stink? It’s just that without MJ they’re not the Chicago Bulls of old. When Michael played we all watched, he was magic, he wasn’t just a great basketball player, he was a great personality and he gave the team it’s character; no Michael, no personality.

Is your website like the new Chicago Bulls, a talented group of players with skills but no singular personality? Time for a humanity injection, add a Web-video featuring a signature character host who can generate some excitement and establish your unique business personality.

Television Without Sound

You’re watching your favorite television show, say CSI, the Vegas one not Miami, and the phone rings. It’s your mother. You turn the television’s sound down so you can hear her but you’re still watching the show. You love your Mom but Grissom has just discovered a new miniature killer clue and you need to know what is going on, but your Mom is carrying on about how your Dad needs new dentures or something… Frustrating. No audio, no information.

Does your website have the same effect as watching television without the sound. It’s there, people visit, but they leave without getting your message. Time to add a little life to your presentation in the form of a Web-video that tells your story out loud.

Words Without Meaning

Have you ever reread someone’s website copy several times and still not understood what the heck they’re trying to tell you, or maybe you understand every word but still can’t figure out what they’re selling?

Words have meaning, they are meant to convey a message not hide it. A lousy video script is no better than lousy print copy. Your Web-audience has no patience for mumbo-jumbo that masquerades as information or for text and dialog that says nothing in as many words as possible in an effort to attract the search engines. Words have meaning, say them with style and deliver them with conviction.

The Rumba Without Rhythm

Have you ever sat at a wedding and watched people dance? There are the people who know how to move, how to respond to the their partners and to communicate with the slightest of gestures or movements. And then there are the others who look like they’ve got something icky stuck to the bottom of their shoes and are trying desperately to remove it.

If you want to communicate to your audience, you have to use all the techniques available. Communication is more than just copy, its voice, gesture, movement and meaningful dialog.

Romance Without Kisses

Ah … the first kiss, something special that can seal a relationship or sour it forever. Your landing page is like that first embrace. Is yours as exciting as it could be, or is it like the guy who spends the entire first date talking about his double entry booking keeping skills?

A well-crafted, expertly presented marketing message is like a seduction; if you’re not generating any excitement don’t expect to produce any sales either. Boring mission statement gobbledygook and keyword-laden palaver are not the same as an enticing video. An engaging business story, well told, is like a juicy wet-one planted right on your audience’s lips.

A Joke Without A Punch Line

Everybody likes a funny story. A good joke is nothing more than a short story with a set-up, an escalation, and a twist, but the real key to a good story lies in the telling. Even comedians with second-rate material can get their audience’s howling if they know how to deliver their material.

It’s all well and good to repeat the mantra, “websites are about content,” but if that content isn’t delivered with some style and panache, don’t expect anybody to pay much attention.

A Song Without A Hook

Hit songs are highly structured stories with verses that function as chapters or acts, and a chorus that provides the hook that sticks in your audience’s heads. Add a toe tapping beat and some instrumental flourishes and you’ve got something that people will listen to over and over again.

Does that sound like your website presentation? Are people willing to come back to your site just to watch your presentation, or does your website leave visitors with a ‘been there, done that’ impression?

Information Without Knowledge

Just because you’re in business doesn’t mean you’ve got to be boring. And just because you dump a lot of facts and figures and bulleted points onto your Web-pages doesn’t mean you’re making a convincing argument for anyone to buy your stuff.

Web audiences demand more. If you won’t give it to them, you can be sure someone else will, like maybe your competition.

Interactivity Without Purpose

Can we all just stop and take a breath and think about this whole interactivity thing. Let’s all get interactive, why? I mean what is interactivity anyway? Is it developing a hugely expensive game that people can play on your website to avoid working, or is it getting them to click on the “Tell Me More” button?

I vote for the interactivity that leads to opening a dialogue with a potential client, one that gets visitors to pick up the phone and call you to discuss their needs, not the one that generates a “Game Over” message. Of course that assumes you’re willing to actually talk to customers.

Frequency Without Resonance

I happened to like vinegar on my fries, Okay it’s weird I admit it, but the Dutch like mayonnaise on theirs, even weirder. I once had a chef in a Tucson restaurant come out of the kitchen and confront me when I asked the waiter for vinegar (it’s a Canadian thing). The chef approached the table and asked who ordered the vinegar? I reluctantly raised my hand. “You must be from Canada,” he said, “I’m from Victoria, where you from?”

Good advertising is all about delivering a message that resonates with your audience. It doesn’t matter how many times you run an advertisement if that advertisement doesn’t make an impression on your audience. You can’t be afraid to be creative or even a bit weird.

Humor Without Laughter

Dr. Max Sutherland in his e-mail newsletter report, “False Alarm Theory: How Humorous Ads Work” describes how laughter is a hardwired residual mechanism that developed in our ape days as an ‘all clear’ signal once a danger had past. The ‘all clear’ message is passed on from one ape to another, until the entire troop is screeching with the ecstasy of survival.

A guy slips on a banana and breaks his neck – that’s not funny. A guy slips on a banana, jumps up and looks around to see if anybody saw – that’s funny. Humor is based on creating some sense of uncertainty or tension that is ultimately relieved with a humorous punch line or comforting resolution. The safe or amusing resolution creates a chain reaction in the audience that signals, “hay guys, all is well; everything is back to normal.”

Without tension there can be no relief, no opportunity for an entertaining resolution that creates a cascading viral reaction among your audience. So don’t expect your website to be passed on to friends and colleagues unless you deliver a compelling presentation that offers the opportunity to signal the rest of the world that all is well.

One of the most essential and first tools you should consider getting when beginning you Virtual Assistant business is a website.  Your website is your virtual ‘home’, and should be an important part of your marketing plan.  Your potential clients will want to know as much about you as they can find out before speaking to you in person.

While it’s true a large amount of your client base will come from referrals, you can be sure they’ll ask for a website address when considering margin contact.

As you design your site (or have someone design it for you), put yourself into the position of a potential client.  What would someone want to know about you, your business and your services?  Make sure you provide full contact information that’s easy to find – you’d be amazed how many people build a great site but leave no way to be contacted.

Your website will need a few key components that potential clients will be on the lookout for:

Contact Info:
As mentioned previously this should be easy to find so when people want to hire your services, they can!

Services:
Virtual Assistants provide a wide range of services so when people come to your website they will want to know what services you can provide.  Have a clear, detailed list of what you are proficient at and explain the details if not obvious.

Rates:
This is a personal preference.  Many VAs post there rates wile many others do not.  Of course this may be a benefit for when someone is price shopping, but if you prefer to charge on a project-by-project basis (as I do) this may not work for you.

Portfolio:
If you do any web design or graphics work a portfolio is a must.  People want to see examples of your work before paying you to do something for them.  If you do things like sales letters and ghostwriting , having a portfolio of completed work is also a very good idea.

About You :
Your clients are not only buying your services, they are buying into a relationship with YOU.  Let them know who you are and why you can be trusted to hold a portion of their business in your hands.

Policies and Privacy:
With all the privacy and internet safety issue out there you want to assure your visitors that their information is safe with you and always will be.  Spell out your policies on collecting email addresses, collecting payments, work confidentiality, etc.

Testimonials:
Ok, so you’ve got up a great website with everything mentioned previously.  Does that mean your visitors will trust you? Probably not.  You see, they have no way of knowing what quality your work is or even if you’re a real professional running an actual business.  Testimonials help to prove your credibility by showing that you have satisfied clients who are happy to sing your praises.

Now that you’ve learned some of the essential elements of a Virtual Assistant’s website, go back and have a look at your website (if you have one) and see if you are missing anything.  If you don’t have a website yet then print this article out and use it as a checklist while your site is being developed to make sure you have used every advantage to create a site that sells your services!

The introduction of a simple three-step plan that can be used as a strategy for initiating an SEO copywriting campaign.

As with anything in life, having a plan before you start SEO copywriting is a good idea. It is not a good idea to just sprinkle keywords throughout your website all willy-nilly. You need a strategy for accomplishing the best written search engine optimized paragraph or article possible. This is possible as long as you have a bit of a plan.

It should go without saying that you will avoid writing solely for the search engines. This is difficult when you have a whole handful of valuable keywords but humans should come first when it comes to making your website content easy to understand.

First of all choose your keyword phrases before you start writing, as they will have a direct impact on the theme or the focus of the page or paragraph. Restrict yourself to only using about three to four keyword phrases per paragraph to make sure that humans will be able to read it. Don’t try to write the article first and put in the keywords afterwards.

Secondly make sure that you have at least 250 words worth of search engine optimized copy on each web page. This allows you enough space to get your message across while at the same time have enough copy to attract the search engine spiders.

Thirdly make sure the copy sounds natural. Nobody will read copy that sounds forced or stiff or that is crammed with awkwardly placed keywords. One way to get into this habit is to keep your keywords in mind before you start generating the copy. This can help keep your keywords from being obtrusive.

Following the above three steps is a good way to keep the writing of your SEO copy free of self-sabotaging elements as well as get the job done efficiently with a clear plan in mind.

The mugger grabbed the woman’s purse, pushed her against her car, and ran away… straight into a golf cart driven by campus police.  The mugger was caught, placed in handcuffs, and held until county sheriff’s deputies arrived to take the miscreant away.  The woman got her purse back.  Then, turning to the security camera covering the action in the parking lot, Campus Police Sergeant Jack Emmett gave a thumbs-up to Campus Police Chief Sam Acres… and unhandcuffed Campus Police Officer Gregory Layne.  The test was a success.

Fraleigh College isn’t the only gathering-place installing security cameras in order to make people safer.  The Northside Church of Clement has also put the cameras up in its parking lots, monitored by a security officer in the office who is in constant radio contact with her fellows in the field.  “We’ve got a lot of people here after dark – especially moms with their young children,” Security Director Christine Fargo said.  “Pastor Jake asked me how we could make them safer.”

The answer Northside and Fraleigh both discovered was closed-circuit video monitoring of their parking lots and other open areas during hours of darkness.  “During the daytime, we’ve got good visual coverage of these areas without cameras,” Acres assured me.  “At night, with the recent uptick in violent crime, we decided we needed an extra edge.  Fortunately, the Trustees agreed and ponied up for the system.”

Jacob “Pastor Jake” Pascal, Northside’s spiritual leader, also found the cameras to be a worthy investment.  “We can only afford so many security officers.  The cameras increase their effectiveness.  They’re our new first line of defense.”  With the new evening children’s programs at the church, Pascal says, it was time for new ideas.  And with the new advances in camera technology, “it was a no-brainer,” Fargo said.

The accomplishments of our work from home ventures are not based on products or marketing plans. The opportunities for creating our home business achievements are completely dependent upon us. The “mental fortitude” applied to the development of our online company will determine success or failure. During the journey, the challenges that cross our path will be confidence, persistence, endurance, setbacks and change. They will come and we mus

If you’re interested in getting into automotive franchise opportunities, then you’ll want to read this article. Specifically in this article we’ll discuss franchise opportunities as they relate to the automotive industry, how to evaluate which one is right for you, and give you some points to consider. Follow the information in this article, and you’ll make sound business decisions.

There are several different automotive franchise opportunities — auto parts stores, oil changing services, specialized automotive insurance, and even repair businesses such as windshields or brakes. How do you know which one you should invest in?

First, there are several things you need to consider. Is your passion for automobiles higher than your passion for profit? You have to analyze how important money is compared to enjoying running your business. Also, if you’re very passionate about the franchise, that means you can work with a long-term strategy, instead of a short-term profit model. Things to consider — most automotive franchise opportunities involve a busy atmosphere, a lot of interaction with other people, and specialized knowledge.

Second, the range of initial investments for different automotive franchise opportunities is all over the board. Naturally, how much money you are willing to invest has great impact on what kind of franchise opportunities you can get into. For example, if you purchase a franchise as a GPS distributor, you can get into a franchise agreement for under $10,000.

While the franchise fee for being a GPS distributor may seem low, you should look at the overall picture. Will investing in a low cost franchise help you reach your financial goals, or will you be forced to buy more units, possibly even get back into the corporate world? If you cannot afford to buy a franchise that will allow you to enjoy life outside of working at your location, then you should consider waiting until you have the cash liquidity to do so. I’d rather see a franchisee wait an extra 5 years and open a full service automotive repair shop that profits the franchisee over 100k a year rather then him being out of business by buying into a low cost franchise that promised him the dreams.

Finally, if you’re going to get into any franchise in the automotive industry, you must analyze the franchise agreement before accepting it. The best thing to do here is to get a franchise lawyer, to make sure your rights are protected and the agreement is reasonable. In the agreement, you’ll learn what franchising fee you’re required to pay, what products you are allowed to sell, where you can locate your store, sometimes even down to the hours required to be open and operated.

In conclusion, picking the right automotive franchise opportunity comes down to what you want out of the business, where your expertise lies in, and how much money you have to invest and what kind of agreements you can strike. A little research goes a long ways — do the needful to enjoy a good franchise investment.

We all know the benefits of a home business. Working at home means that you can avoid traffic jams, forget about office politics and benefit from lower overheads. How does it affect the children? I believe that they benefit from hearing mum or dad discussing business on the phone or meeting business people at home.

Think about it – whatever business you are in, if you were working in the office they would never hear a word of your business language. Most children are not even aware of the type of business mums and dads do when they work away from home.

Normally when most parents speak to children they tend to use smaller words and often talk down to them. Then the phone rings and all of a sudden the kids are introduced to new words and a different manner of speaking.

How often do children ask you “what are you doing?” Even by answering this simple question they are learning. “I am working on a strategy to generate more sales”. “Why are you doing that?” “So that we can make more money. Then I will be able to afford to buy you your new trampoline….”

Even a simple conversation like the one above teaches children the value of money. They realise how hard you work to earn a living.

Children also tend to learn simple tasks like how to answer the phone and take messages. They know that when the rings they should be quiet because mum or dad might be talking business.

Children as they grow older can also assist with basic tasks like proof reading a new article or inputting data in a computer. This means that they receive slightly more pocket money and again teaches them the value of money.

Working from home also means that you get to spend a lot more time with the children. Often people in employment leave the house before the children have even woke up. And sometimes they arrive home after they are in bed.

However it is not all a bed of roses. Children can get in the way and become a hindrance. Imagine for a minute… you are on an important phone call and the six year old starts crying because he has hurt himself.

This is where having a separate room as an office helps. At critical time just lock the door! When you leave the house for a meeting and the door is locked you know that everything will be in the same place as you left it!